Lead-Gen Setup
from €1,000
Professional campaign configuration across Google & Meta for immediate visibility and early B2B pipeline growth.
- Strategic campaign layout
- Keyword research & copywriting
- GDPR-compliant conversion tracking
Performance Marketing
Performance Marketing That Converts
Acquire B2B customers and skilled professionals on autopilot. I build highly profitable ad campaigns across Google, LinkedIn, and Meta – powered by clean server-side conversion tracking.
Focus on business outcomes (SQLs & CPL) rather than clicks
Seamless tracking and A/B testing for maximum ROI
Targeted B2B campaigns with zero vanity metrics
ads-performance-tracker
Campaign PerformanceActive
ROI FocusMeasurable success
Target GroupZero Waste Ad Spend
Why performance marketing
Forget vanity metrics — Google Ads and Meta Ads optimised for closed deals
Many agencies sell impressions and clicks. I optimize strictly for business outcomes: Cost-Per-Lead (CPL) and Sales-Qualified Opportunities (SQLs). I link custom ads with psychology-driven landing pages.
🎯 Google Search Ads (SEA)
I target high-intent buyers exactly when they search for your solutions. Capture hot leads who are actively looking to buy.
Google
Best B2B Fleet Management Software — Review 2026
📱 Social-Media Ads & Recruiting
I run campaigns targeting industry decision-makers or prospective hires on LinkedIn, Facebook, and Instagram. Scale lead generation and hiring pipelines.
AD
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📊 Server-Side Tracking
I configure solid, privacy-compliant tracking setups. Attribute revenue and sales opportunities directly back to specific ad budgets and search keywords.
WebsiteBrowser Event
Blocked
Client PixelSafari / iOS14
Active
GTM ServerGoogle Cloud / GCP
Meta API (CAPI)
Google GA4
HubSpot Deal
Investment
Transparent Performance Marketing Packages
Optimized media buying structures for scalable B2B sales.
Scale
Performance Scaling
from €2,500
Continuous campaign optimization, A/B testing, and landing page edits (CRO) to continuously drive down Cost-Per-Lead.
- Constant testing of ad creative & copy
- Landing page optimization (CRO)
- Weekly reporting & consulting calls
More than performance marketing
Paid traffic that pays off in the system
Campaigns, website, and CRM interlock — paid traffic only pays off when website and CRM turn it into revenue.
FAQ
Frequently Asked Questions
What is the recommended minimum monthly ad spend?
For B2B campaigns, I recommend starting with a minimum of €1,000 per month and channel. This budget ensures enough conversion data is fed to ad platform algorithms for dependable optimization.
Why do B2B advertising campaigns often struggle to convert?
Typically, B2B campaigns fail due to generic targeting or poor landing page architecture. Business decision-makers are busy. If your post-click landing page doesn't instantly build credibility and solve their specific pain point, they will bounce. That is why I include CRO as a core part of my management.
How do we track the financial ROI of our campaigns?
I sync ad tracking codes directly into your CRM (HubSpot or GHL). This lets you track pipeline opportunities and actual closed deals directly back to the specific keywords and ad campaigns that generated them.
Do you work with clients outside Munich?
Yes. I am based in Munich, but Google and Meta campaigns run anywhere. For local campaigns around Munich I know the specifics — a tight labour market and high B2B click prices.
Contact
Let's Discuss Your Growth Goals
Fill out the short form so I can prepare for our call.
Thanks for reaching out! I'll review your situation and get back to you within 24 hours. – Niclas
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